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Representatives from the branding agency 160over90 were on campus last week to conduct interviews, take photographs and learn more about the college and local community.  They met with nearly 200 faculty, staff, students and alumni.  Thanks to all those who were involved.

This work is part of the development and launch of an integrated marketing and branding campaign for Canisius.  The new strategic plan identified this work as a campus priority.  Its goals include enhancing the reputation and visibility of the college and providing further support to our efforts around student recruiting and fundraising.

To learn more and to comment on this work, please go to http://blogs.canisius.edu/marketing.

Submitted by:  Robert Hill, director, marketing