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Campus Candid

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Members of the Buffalo community engaged in conversation about the book From Odysseus to Harry Potter: The Evolution of the Hero with Robert Butler, PhD, professor emeritus of English, on Thursday, February 7.

This was the second week of the course, which includes topics on the classical hero, the modern hero, WWI antiheroic poetry and the American hero/heroine, with examples from Homer, Willa Cather and J. K. Rowling. This six-week class is part of the Institute for Classical and Medieval Studies (ICMS) Lifelong Learners Center courses. Previous courses included discussions about the Seven Wonders of the World and the Persian Wars.

Visit the ICMS website for more information about the program. The second offering of the semester, Medieval Art and Architecture, will be led by Eileen Sullivan, adjunct professor of fine arts and art history.

Submitted by: Kristina Laun, staff, Institute for Classical and Medieval Studies 

Canisius in the News

Fatima Rodriguez Johnson’s recent appointment to associate dean for diversity and inclusion at Canisius was listed in The Journal of Blacks in Higher Education. Read more here.

Submitted by: College Communications

2018-19 Marketing Campaign Highlights, The power of digital audio

Marketing Campaign Highlights

During the next few weeks, the Office of Marketing and Brand Engagement will share highlights and updates from its 2018-19 undergraduate and graduate marketing campaigns which launched in August and continue throughout the spring.

Digital Audio 

Advertising on the audio streaming services Spotify and Pandora is an important component of our digital marketing strategy. These ads help to build awareness for Canisius within WNY and in target markets outside of the region where buying traditional radio would be unaffordable. Like other digital tactics, audio streaming is an efficient way to target individual students and households who are in the market for college, without the waste that typically occurs with broadcast. And thanks to the power of artificial intelligence, the more we advertise, the more precise our targeting becomes. So unless you’re a high school student or have a son or daughter heading to college, you probably won’t hear these ads – but know that it’s because we’re taking advantage of technology to efficiently deploy our campaigns.

Undergraduate advertising launched on Pandora and Spotify in November and continues through May. To hear one of the ads, click here.

Submitted by: Matt Wojick, associate vice president, Marketing & Brand Engagement

Employee Engagement Updates

The Employee Engagement team will meet today, February 20 from 3:00 – 4:00 p.m. in the library conference room. New members from the campus community are welcome to join the discussions.

Canisius President John J. Hurley joined members of the college’s Engagement Team for a ‘thank you breakfast’ on Friday, February 15. The team gets back to work later today, when it gathers for its first full meeting of the new year.

As the team progresses through the year, representatives from divisions across the campus will continue to focus on individual and departmental experiences, concerns and opportunities. In addition, there will be a focus on the Canisius-wide priority: enhancing the student experience to increase student enrollment and retention.

If you are interested in joining the team, contact Linda Walleshauser, associate vice president and compliance/interim Title IX coordinator for human resources at Ext. 2244 or walleshl@canisius.edu.

Click here to add this event to your calendar.

Submitted by: Linda M. Walleshauser, associate vice president and compliance/interim Title IX coordinator, Human Resources

CEEP Applications

Student applications for the 2019-20 Canisius Earning Excellence Program (CEEP) awards are due this Friday, February 22. CEEP funds unique learning experiences for undergraduate students working alongside a Canisius faculty member or administrator.

A 3.3 or higher GPA is required for all applicants. College policy prevents students from receiving both CEEP and federal work-study during the academic year. Students may receive CEEP in the summer and work-study during the fall and spring or vice versa but not both in the same time period. The hourly rate for CEEP projects is $12 and students may apply for a maximum of 150 hours.

Please note, 2018-19 CEEP award recipients will need to fill out applications for the 2019-20 award. Renewal is not automatic.

More information and online applications are available on the Academic Affairs page on the myCanisius portal.

If you have any questions regarding the award and application process, contact Emily McGorry, executive assistant for academic affairs, at Ext. 2121.

Submitted by: Emily McGorry, executive associate, Academic Affairs