Interview with a Book Designer

My informational interview was with Joe Macri, a graphic designer at Cavendish Square Publishing. I asked him how he started his career path and he told me that he started freelance graphic design before he graduated. He started in T-Shirt design, and eventually...

Networking with the Professionals

I attended the networking event hosted by the Canisius College Ad Club on April 28th. It was held in the Grupp lounge in the student center.  There were two members of the advertising community in attendance. One was Bill Patterson of “Gelia” and the other was Zack...

A Few Months at Trellis Marketing

When I first started interning at Trellis Marketing, I was scared. This was my first real test, the first time I had a chance to see if I had what it takes. I could always get away with good grades–that was easy. But this was the first time that I had a chance to put...

Culture Shock

The first thing I noticed about my internship was how radically different it was from anything else I’ve encountered yet. I knew it would be, but it didn’t hit home until I walked through the door. Here at school, I walk into my classroom, and there is always noise....